• PassKit has just released this guide on how to configure your iPhone as an iBeacon Transmitter.  It takes less than 5 minutes, and all you need is your iPhone 4S device or later and Xcode. You can also visit their blog to download the PDF version of the guide.[...]

  • We were all very excited to read about this recent post by TechCrunch.  In it, they explained iOS adoption rates for active app store users.  For companies who have been reluctant about offering mobile wallet content through Passbook, then these statistics rel[...]

  • Apple's decision to omit NFC integration to its new line of iPhone devices is no accident.  Many consumers were expecting NFC integration and believed it would be a certain next step.  But Apple has been strategic in this regard because it sees a different kin[...]

  • We've all heard of the big 3 in technology: Apple, Google, and Samsung.  These companies offer a variety of products that we as consumers are dependent upon every day.  It is no surprise that these tech giants are innovative and provide solutions to us that we[...]

  • If you're wondering how to take your marketing campaign to the next level, look no further.  Many have the misconception that Apple's Passbook app is simply a digital wallet.  It is true that it is a mobile wallet and stores digitized wallet content, but P[...]

  • The mobile wallet revolution has begun.  For people who think that a mobile wallet only handles credit and debit card transactions, then you're missing the bigger picture.  A mobile wallet can contain both payment and non-payment content, such as membership ca[...]

  • Apple released Passbook along with iOS6 in September 2012 as a native Apple app.  Since then, the release of iOS7 included a redesign of the Passbook app icon and hosts additional features such as barcode scanning capabilities.  Bottom line, Passbook is a nati[...]